Post both prices
Shelf tags, menus, price lists, and counter signs show the card price and the cash price. We help you set them up before Dual Pricing goes live.
Home · Dual Pricing
Dual Pricing
$0 processing cost
No monthly fee
Nationwide
Dual Pricing: two posted prices, $0 card processing for your business
Dual Pricing means every item has two posted prices: a card price and a cash price. With Empire Dual Pricing, your business pays $0 to accept cards: no processing cost and no monthly fee. We set it up for brick-and-mortar businesses nationwide.
What Dual Pricing is
Two prices for every item, both shown up front.
A card price and a cash price. Customers who pay by card pay the posted card price. Customers who pay with cash get the posted cash price. The card price covers the cost of taking cards, so your business keeps what it rings up.
The plain rule: both prices are posted before checkout, on shelf tags, menus, or price lists, and the register total matches the posted price for the way the customer pays. It is not a fee added at the register.
How it works in 3 steps
We handle the setup with you, start to finish.
Ring the sale as usual
Your terminal or POS charges the posted card price for cards and the posted cash price for cash. The total matches the posted price.
Keep what you ring up
Your processing cost is $0, with no monthly fee. You get a real person by phone at (888) 991-7729 when you need help.
What it costs your business
Two clear options. Pick the one that fits.
Empire Dual Pricing
$0
No processing cost and no monthly fee for the merchant.
Prefer not to run Dual Pricing?
0.20% + 5¢
Interchange-plus: the card networks' wholesale interchange cost plus 0.20% + 5¢ per transaction, itemized on your statement.
Rules vary by state
Dual pricing and cash discount rules vary by state, and we set it up the compliant way for each one. For example, New York requires both the card price and the cash price to be posted before checkout.
This is general information, not legal advice. For questions about your own business, talk with your attorney.
Who it fits
Any brick-and-mortar business that takes cards in person. See how it works for your kind of shop.
More questions?
Cost, state rules, terminals, and getting started, answered in plain English.
Read the Dual Pricing FAQIs Dual Pricing a fee added at the register?
No. Both prices are posted before checkout, and the customer pays the posted price for the way they choose to pay. Nothing is added at the end of the sale.
Do I need to send anything before we talk?
No. Just a quick call. We'll explain how Dual Pricing works for your business and answer your questions.
Is there a free terminal?
Yes. Free terminal.
Get a free call back
Leave your name and number and we'll call you to explain how Dual Pricing works for your business. It takes about 5 minutes, there's nothing to send beforehand, and if you'd like, we'll compare your current statement when we talk.